Categories
MKT Social Media Strategy

The Importance of Social Networking Tools in Photo-Sharing Sites: A Discussion on Hot Topic’s Successful Strategy

This is a Discussion Post assignment. You must read all attachments to complete this assignment. It is mandatory that you read and follow the directions Please provide a good detailed response. Cite sources according to Strayer Writing Standards (See Attached File) You must cite the sources correctly. ARTIFICIAL INTELLIGENCE (AI SERVICES), CHATGPT, WRITING SERVICES, OR PLAGIARISM ARE NOT ALLOWED.  Please note that all work must be original and must be written by the writer. 
Please avoid using excessively large words. Some may be appropriate, but do not overburden the assignment with them. Using simple and clear language enhances the readability and understanding of the text. It allows the message to be easily grasped by a wider audience, eliminating confusion and ensuring effective communication. 
Assignment:
Please respond to the following:
Why is it important to use social networking tools when posting photos to photo-sharing sites?
Provide an example of a company that posts photos on photo-sharing sites and the value it adds? (list picture source in references)
Be sure to respond to at least one of your classmates’ posts.
Instructions:
Read ALL uploaded files
(attachments) to complete this assignment 
Provide a professional detailed
response for this assignment order. Make personable. 
Cite sources/references
correctly. You must follow the Strayer writing standards (see attached) 
Use class textbook for source
RESPOND TO 1 OF MY CLASSMATES
DISCUSSION POSTS 
Week 6 – Learn
Readings
From Social Media Marketing: A Strategic Approach:
Chapter 9, “Marketing on Photo Sharing Sites.”
Chapter 10, “Discussion, News, Social Bookmarking, and Q&A Sites.”
Multimedia
Week 6 Lecture:
Share Digital Photos Online and on Mobile Sites                                                      Link: https://www.linkedin.com/learning/organizing-and-storing-digital-photos-and-videos/share-digital-photos-online-and-on-mobile?u=57878161
Class textbooks: 
Melissa Barker. 2017. Social Media Marketing: A Strategic Approach
—————————————————————————————-
CLASSMATE POST Directions: Please prepare a
professional detailed response as if you are conversing directly with them. No
plagiarism.  
No AI services such at CHATgpt to complete my
assignment. Must be in your own words. 
Classmate:  Dina Olds
When posting photos to photo-sharing sites, using social networking tools is crucial for various reasons. Firstly, it allows for greater exposure of the photos to a wider audience, increasing the chances of them being seen and appreciated by more people. Additionally, social networking tools provide a platform for engagement and interaction with viewers through comments, likes, and shares. This can lead to valuable feedback and insights for the creator of the photos, as well as an opportunity to build a community around their content.
One example of a company that posts photos on photo-sharing sites and adds value through social networking tools is Hot Topic. The company frequently shares photos of its products on platforms like Instagram and Twitter and uses relevant hashtags to reach a larger audience. They also encourage user-generated content by reposting and engaging with photos shared by their customers, which builds a sense of community and loyalty around their brand. This approach not only generates buzz and interest in their products but also helps to create a positive and engaged online presence for the company.
Image Link: (pictures can not be pasted in the order)
https://canvas.strayer.edu/users/32982/files/5491960/preview?verifier=pOdjbQ5lcbd0dnpPgT0ACIIwBfHITq7fGfxbW1rp

Categories
MKT Social Media Strategy

Outline for Social Media Strategic Plan: A Guide for Client Sign-Off

NO PLAGIARISM, NO ARTIFICIAL INTELLIGENCE (AI SERVICES), CHAPGPT, OR WRITING SERVICES
As a social media analyst, you developed a research plan (SEE ATTACHED) for your client in the MKT330 Marketing Research and Digital Analytics course. Congratulations! The research plan was a success and now your client is requesting a Social Media Strategic Plan. Before you create the plan, you need to develop an outline to ensure that the client has everything that they require.
REQUIRED BOOK: 
Melissa Barker. 2017. Social Media Marketing: A Strategic Approach.
Create an outline that includes specific bullets with corresponding information that you can give to your client for sign-off. You will use the outline as a guide when creating your Social Media Strategic Plan. (Note: Refer to Chapter 15, Social Media Marketing Plan, for additional information.)
Customer profile of your target market (that is, attributes: demographics, psychographics, geographic locations, behavior, lifestyle, and so on.).
Conduct a competitive analysis using the SWOT method.
Set goals and determine strategies. (Chapter 2 introduces a set of general social media goals, which provides an excellent starting point for crafting the organization-specific goals. Also, Chapter 2 introduced the Eight C’s of Strategy Development.)
Incorporate information regarding the observations of social media presence from the MKT330 Marketing Research and Digital Analytics course and then select platforms. (Note: Use the following five key metrics for auditing a company’s social media presence on individual social media platforms:
Sentiment Analysis – Shows the number of positive, neutral, or negative mentions on each social media platform where the company has a sizable presence.
Reach – Indicates the number of Twitter followers, Facebook fans, LinkedIn group members, Flickr view count, and so on.
Company Posts – Measure how often the company posts on each social media platform.
Feedback – Shows the number of comments, likes, or replies to company-generated content.
Average Response Time – Assesses response time to user comments on the company’s social media properties.
Cite at least three high-quality references. (Do not use foriegn sources, must be in US english)
This course requires the use of Strayer Writing Standards (SWS). The library is your home for SWS assistance, including citations and formatting. Please refer to the Library site for all support. Check with your professor for any additional instructions.
The specific course learning outcome associated with this assignment is:
Develop a customer profile, competitive analysis, and social media strategies for a given customer.

Categories
MKT Social Media Strategy

“The Power of Live Streaming and YouTube in Social Media Marketing: Leveraging Real-Time Engagement and Video Content for Brand Visibility”

This is a Discussion Post assignment. You must read all attachments to complete this assignment. It is mandatory that you read and follow the directions Please provide a good detailed response. Cite sources according to Strayer Writing Standards (See Attached File) You must cite the sources correctly. ARTIFICIAL INTELLIGENCE (AI SERVICES), CHATGPT, WRITING SERVICES, OR PLAGIARISM ARE NOT ALLOWED.  Please note that all work must be original and must be written by the writer. 
Please avoid using excessively large words. Some may be appropriate, but do not overburden the assignment with them. Using simple and clear language enhances the readability and understanding of the text. It allows the message to be easily grasped by a wider audience, eliminating confusion and ensuring effective communication. 
Assignment:
Please respond to the following:
What are the benefits of using live streaming and YouTube in your social media plan? How can companies utilize these benefits?
Be sure to respond to at least one of your classmates’ posts.
Instructions:
Read ALL uploaded files
(attachments) to complete this assignment 
Provide a professional detailed
response for this assignment order. Make personable. 
Cite sources/references
correctly. You must follow the Strayer writing standards (see attached) 
Use class textbook for source
RESPOND TO 1 OF MY CLASSMATES
DISCUSSION POSTS 
Week 5 – Learn
Readings
From Social Media Marketing: A Strategic Approach:
Chapter 8, “Video Marketing.”
Multimedia
Week 5 Lecture:
The Impact of Video Marketing                                                                                       Link: https://www.linkedin.com/checkpoint/enterprise/login/57878161?pathWildcard=57878161&application=learning&redirect=https%3A%2F%2Fwww%2Elinkedin%2Ecom%2Flearning%2Fonline-marketing-foundations-3%2Fthe-impact-of-video-marketing%3Fu%3D57878161
Class textbooks: 
Melissa Barker. 2017. Social Media Marketing: A Strategic Approach
—————————————————————————————-
CLASSMATE POST Directions:
Please prepare a
professional detailed response as if you are conversing directly with them. No
plagiarism.  
No AI services such at CHATgpt to complete my
assignment. Must be in your own words. 
Cite one source in response
Classmate: 
Dina Olds (She/Her)
Greetings everyone!
The advantages of incorporating live streaming and YouTube into your social media strategy are numerous. Live streaming allows for real-time engagement with your audience, creating a sense of authenticity and immediacy. YouTube, on the other hand, provides a platform for hosting and sharing video content, reaching a wider audience and increasing brand visibility. Companies can leverage these benefits by using live streaming to showcase product launches, behind-the-scenes footage, or hosting Q&A sessions to interact with customers directly. YouTube can be utilized to create tutorials, product reviews, or entertaining content that resonates with the target audience, ultimately driving traffic and increasing brand awareness.

Categories
MKT Social Media Strategy

“The Importance of Utilizing Multiple Social Media Platforms in a Strategic Plan”

This is a Discussion Post assignment. You must read all attachments to complete this assignment. It is mandatory that you read and follow the directions Please provide a good detailed response. Cite sources according to Strayer Writing Standards (See Attached File) You must cite the sources correctly. NO USE OF ARTIFICIAL INTELLIGENCE (AI SERVICES) CHATGPT, WRITING SERVICES, OR PLAGIARISM.  ALL WORK MUST BE ORGINAL OF WRITER. 
***Please make do not overley use big word. You can use some but do not overwhelm the assignment. Assignment should be humanized and professional. Personable.***
Assignment:
Please respond to the following:
Why is it important to have several types of social media platforms and sites in your social media strategic plan? What social media platforms and sites will you use in your social media strategy plan? Why?
Be sure to respond to at least one of your classmates’ posts.
Instructions:
Read ALL uploaded files
(attachments) to complete this assignment 
Provide a professional detailed
response for this assignment order. Make personable. 
Cite sources/references
correctly. You must follow the Strayer writing standards (see attached) 
Use class textbook for source
RESPOND TO 1 OF MY CLASSMATES
DISCUSSION POSTS 
Week 3 – Learn
Readings
From Social Media Marketing: A Strategic Approach:
Chapter 5, “Social Media Platforms and Social Networking Sites.”
Multimedia
Week 3 Lecture:
Identify Key Social Media Platforms                                                                             Link: https://www.linkedin.com/checkpoint/enterprise/login/57878161?pathWildcard=57878161&application=learning&redirect=https%3A%2F%2Fwww%2Elinkedin%2Ecom%2Flearning%2Fserving-customers-using-social-media%2Fidentify-key-social-media-platforms%3Fu%3D57878161
Class textbooks: 
Melissa Barker. 2017. Social Media Marketing: A Strategic Approach
—————————————————————————————-
CLASSMATE POST Directions:
Please prepare a
professional detailed response as if you are conversing directly with them. No
plagiarism.  
No AI services such at CHATgpt to complete my
assignment. Must be in your own words. 
Cite one source in response
Please respond to this classmate as you see fit. You can be critical and critque their post as well as providing a professional response. This classmate is very disrepectful when responding to other classmates post, and so respond as you wish
Classmate: 
Dina Olds (She/Her)
Greetings everyone!
In today’s digital age, having a strong presence on multiple social media platforms is crucial for any business or individual looking to reach a wider audience and engage with their followers. Each platform offers unique features and demographics, allowing you to tailor your content and messaging to different audiences.
By diversifying your social media strategy across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok, you can maximize your reach and connect with users who may not be active on other platforms. This also helps in building brand awareness and loyalty among a diverse range of followers.
In my social media strategy plan, I will utilize Facebook for its wide user base and targeted advertising options, Instagram for visual storytelling and engagement with younger audiences, Twitter for real-time updates and customer service interactions, LinkedIn for professional networking and B2B marketing, and TikTok for reaching Gen Z audiences through short-form video content. By incorporating these platforms into my strategy plan, I aim to create a comprehensive online presence that resonates with various target demographics.