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Marketing Communications

“Effective Communication Strategies: A Look at ATL and BTL Methods, Sales Promotion Campaigns, Corporate Identity, and Online Communication”

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You have to write a 1200 words of document about these topics and you also have to upload pictures to the document about good examples for each.
The topics of the four tasks are:
1.     Good examples of ATL and BTL communication
2.     Sales promotion campaigns (good practices with examples)
3.     The importance of corporate identity (visual communication of brands)
4.     Online communication (social media, influencer marketing examples)

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